December 28th, 2011
Mr. Mario Russo
General Manager
Prima Mazda
7635 Martin Grove Road
Woodbridge, ON L4L 2C5
Dear Mr. Russo,
I have written this letter to inform you of the recent purchase and service delivery experience I received by two members of your sales team at Prima Mazda. I feel it is exceptionally rare in this bottom line, profit margin focussed economy to receive decent service delivery. You should know that I am an owner and senior partner in our Law Firm and Consultancy, and as such I am well acquainted with both the delivery and receipt of excellent service. Further, I feel my position as Director of Business Development enables me to observe and comment on top notch service when I receive it. Therefore I am confident bringing Both Paul Joseph and Alfred Ghofari to your attention. Both Alfred and Paul were consummate sales professionals the minute I walked into your dealership with my wife. Both of them listened to what my requirements and needs in a vehicle were and provided a solution that addressed my needs very quickly. At no point did I feel pushed into a sale. This was essential for me as I personally advise all my sales people that "pushing" a sale will not be tolerated in my firm. I feel talented and successful sales people have no need to push a sale. Paul and Alfred possess this talent. Their knowledge of Mazda vehicles, their ability to communicate the Mazda value proposition and their incredible attention ultimately closed the deal between us.
I sincerely hope you further nurture and invest in excellent team members like Paul and Alfred. They are truly an asset to your organization. Especially in a business economy focused less on the client, and more on the bottom line.
Neil Sharma,Business Development, Isthmus Group of Companies
